promote your product.
This is how I did mine. I used sparkly fabric paint
and a tiny paint brush to write, hand made by sage on the lower right of the inner fabric. Also you can make
your own classy label with a small safety pin, colorful
embroidery thread, a small amount of matching thread or yarn in a tiny zip lock bag, and a hole puncher, also
firm colored paper, stencil, black pen and a drafting knife. If you have nice hand writing you will not need
a stencil unless you want it to look perfect.
You will need a board, preferably wood that you can
work on. After, tracing the tag with a ruler and pencil and cutting out with your drafting knife, then you can put your logo and washing instructions either free handed or with a stencil. After punching a hole through the corner of the tag and the bag of thread or yarn, attach to the garment with the embroidery thread with the small safety pin.
Now for marketing. You might want to seek out some unusual shops where you actually like the clothes and shop and make friends with the owner or manager.
It helps if you buy some things from them, a necklace or card and discuss your product.
Make an appointment to bring your product in, even if you wear one into the store, along with your stock. Sometimes you will have a great response and they might want all of your merchandise which they can sell
on consignment or whatever arrangement is preferable. Also having friends in the art world or a friend with a friend can help.
One last suggestion is to have a biography prepared, like artists have for shows, typed and matted, one page telling about yourself and your work. I made the mistake of not accepting an offer from a store owner to buy all of my tops from a show because a friend said they might steal my idea. Looking back I would have taken the money in a heart beat. Ideas are infinite. They keep coming, but of course it is up to the designer.
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